Bouchercon takeaways: being a successful panelist

Like some of you reading this, I recently attended this year's Bouchercon, which is touted as the world's largest mystery convention. It's held in a different city each year. This year, approximately 1,700 crime/mystery readers and writers converged in San Diego, where--among other things--we participated in and attended panels devoted to crime fiction. 

I like panels. I like learning new things and finding new-to-me authors whose books I'm excited to read. I probably attend more panels on average than many other people do at conventions like this. Some people actually leave the convention hotel to tour the city! Me, wherever we go, I attend the panels. This is partly a byproduct of having been the program chair of Malice Domestic from 2008 - 2014. If you live and breathe panels for as long as I did, you get attached and you like going to ones that sound good. Of course, I became program chair because I loved going to panels and thought I could do a good job at creating and scheduling them, so I guess this is a chicken-or-the-egg situation. But I digress.

Bouchercon started on Wednesday afternoon this year instead of the usual Thursday morning. The extra half day of panels really made a difference. It made the convention seemed less rushed. It enabled more authors to be on panels. It gave attendees more chance to see panels on topics they were especially interested in because there often was more than one panel on a similar topic. For instance, this year they had several panels devoted to short stories, to which I say: two thumbs up.

This is all a lead-up to say that I attended a lot of panels at Bouchercon, and I noted some problems occurring in panel after panel after panel. The biggest one: too many panelists far too often do not speak into the microphone. That makes it difficult for people in the audience to hear you or hear you clearly. So, for future reference, here are my handy dandy tips for being a successful panelist:

• 
  Speak into the microphone. Either move the microphone so it is CLOSE to your lips or EVERY TIME you speak lean forward so it's close to your lips. If the mic is sitting in the middle of the table and you're sitting with good posture, chances are your mic is a foot away. That's too far. It will not pick up what you're saying well. Pretend the mic is your high school crush. Get up close and personal. A couple of inches between mouth and mic is about right.
  
  
• Speak to the audience. Look to the front. When you do that, you have a much better chance of speaking into the microphone. I can't tell you how many times panelists turned their head, talking to their panel moderator or fellow panelists when answering a question. When they did that, their lips were not near their mic. I understand the inclination to want to look at the person you're responding to, but this is not a conversation between two friends. Think of the moderator as a stand-in for the audience. Look at the moderator if you like when the question is posed, but then look to the audience when you answer. They're the ones who chose this panel to hear what you have to say. Make it easy for them.

• 

  Image by rawpixel.com

• If you're considering standing your book up on the table during the panel so audience members can see it, make sure it is not a hindrance to the audience seeing your face. If a book is a short mass market paperback, it probably won't block you. If it's a hardback, it very well might. And if you set your book on a little holder, the chances are even greater you'll be blocked by your book. So, before the panel starts, set your book up and have a friend sit in various spots in the audience and let you know if you're visible. If your book is blocking you from any spots in the audience, then I would hold it up while you are being introduced and then set it down. You might think you don't care if the audience can see you, that you want your book to be seen. But as an audience member, I beg to differ. It can be hard to connect with an author if I'm annoyed that I can't see them, no matter what they say or how charming they are. Think of the audience as your annoying relative who brushed your hair from your eyes when you were a kid. Bubby, we want to see your face.

• When an audience member asks a question, repeat it before answering it. This is a moderator responsibility, but sometimes questions are posed directly to a particular panelist, and the panelist will jump in to answer. If you do, try to remember to restate the question first (speaking into the mic) so everyone in the audience can hear it. I know it can be easy to forget to do this. I'm guilty of it myself. All we can do is try our best to remember.

• The best panels I attend often have conversations between the panelists. Rather than having a question posed and each panelist answer it down the line, saying their piece and waiting quietly until the next question is posed, see if you have something to add to what other panelists say. Engage in conversation.You'll probably end up with more interesting and less canned answers. (But don't talk too much. If you are talking twice as long or twice as often as anyone else, it will be noticed by the audience members and not in a good way.)
  

  

  Thanks to photographer
  John Thomas Bychowski.

  
  

I hope to see (and hear) you at Bouchercon next fall in Nashville (and Malice Domestic next spring in North Bethesda, Maryland, as usual). 

And before I go, a little BSP: I was delighted to win the Anthony Award for Best Short Story of 2022 at Bouchercon for "Beauty and the Beyotch," originally published in issue 29 of Sherlock Holmes Mystery Magazine. Thanks to the magazine's editor, Carla Coupe, who helped make the story better.

Public-Speaking Tips for Authors

This is an updated version of a column I ran seven years ago with public-speaking tips for authors, though I think the advice could apply to most any public speaker.

Every autumn the Chesapeake Chapter of Sisters in Crime runs two programs we call Mystery Author Extravaganzas. Chapter authors who've had new stories or novels published that year can tell the audience about them, and a local bookseller is on hand to sell the authors' works. In November we appear at a library in Ellicott City, Maryland. In December, we appear at a library in Reston, Virginia. These events are free and open to the public, and the libraries promote the heck out of them. They offer the audience a good opportunity to support local authors and a local indie bookstore at the same time. (After all, it is the holiday season, and books make great gifts—for others and yourself!)

For the past two years, the events have been held online, but this year, we're back to meeting in person. We started having our extravaganzas annually when I was chapter president fifteen years ago. And I've had the pleasure of organizing them nearly every year since. My experience has taught me a few things about how to succeed as a speaker, and since our December extravaganza will be this Saturday (keep reading to the end for more details), I figured this would be a good time to share some public-speaking tips:

• 
  Keep it snappy—Hit the high points without going into unnecessary detail. The authors who keep the audience's attention best are the ones who don't describe all their characters or drill down into a lot of the plot. They hit the high points, the exciting stuff, the information you'd find on the back of a book, and they leave the audience wanting more. For instance, here's the gist of what I'll say this weekend about my story "For Bailey" (from the anthology Low Down Dirty Vote Volume III): If you've ever cursed your neighbors for setting off fireworks, scaring your pets, you'll identify with teenager Jocelyn. Her town's about to vote on a proposed fireworks ban. Fearing it won't pass, she and two friends come up with an unconventional method to encourage one of the councilmembers to vote their way.
  

• Don't be too brief—This is your chance to talk to readers who are interested in what you have to say, so make sure you go into enough detail to make them think, "Ooh, that sounds good. I want to read that." While you don't have to use all the time allotted to you, don't be so eager to get off the stage that you don't share what makes your story or book interesting.
  

• 
  Consider if you have interesting backstory to share, perhaps what prompted you to write your book or an interesting research tidbit. For instance, my story "Go Big or Go Home" (published this year in the Malice Domestic anthology Mystery Most Diabolical) was inspired by a lot of unsolicited advice I've received on Facebook. In the past I've heard from audience members who enjoyed learning the story behind the story.
  

• Don't write a speech and read it. Public speaking can be scary, and writing down what you want to say may help you feel more comfortable. But I've seen too many authors read their speeches with their heads down, barely making eye contact. Don't do that. You want to connect with the audience. So practice at home. Get a feel for what you want to say. If it would be helpful to have notes, bring them, but they should address only the high points, so when you look down, you'll be reminded of what to talk about, and then you can look up and do it. For instance, if I were talking about my short story "Five Days to Fitness" (from the anthology Murder in the Mountains) my bullet-point notes might say:
  
  
• Title and publication
• Main character, her problem, her solution
  
• The setting
  
• It's a whodunit
  

• If you're considering reading aloud from your book or story, practice doing so. Have someone you trust—someone not afraid to tell you the truth—listen to you read so they can tell you if you're good at it. If you read in an animated fashion, looking up regularly and making eye contact with the audience (see the prior bullet point), great. If you read in a monotone voice without looking up at all, don't read. The last thing you want to do is put your potential readers to sleep.

• 
  Briefly hold up a copy of your book as a focal point. But don't leave it propped up there while you talk. That's distracting, and it might block someone's view of your face. (This applies to panels at conventions too.) The cover of this year's Bouchercon anthology (Land of 10,000 Thrills, which has my story "The Gift") is wonderfully eye-catching, but I wouldn't want the audience to be so distracted by the bloody axe on the cover that they don't listen to what I have to say. 

• If you're a funny person, don't be afraid to be funny while you're speaking. But if you're not funny, don't force it. There's nothing worse than someone bombing because he felt the need to come up with a joke. You're there to sell your books and yourself. Do it in the way best suited to your personality.

• Keep in mind how much time you have. If you think you'll fill your entire allotted time, practice at home so you can be ready to wrap up when the timer dings. You don't want to hear that ding and know you never got to talk about the third story you had published this year because you meandered talking about story number one.
  

And since I have your attention, I'll tell you briefly about my favorite of my stories published this year, "Beauty and the Beyotch," from issue 29 of Sherlock Holmes Mystery Magazine. It's a tale about three high school girls told from two perspectives about one thing: the struggle to make their deepest desires come true. What happens when those dreams collide? While you can buy the issue in paper and ebook formats from the usual online sources, I've put the story on my website for easy reading. Just click here.
 

Want to attend our extravaganza this Saturday (12/3)? It starts at 1 p.m. at the Reston, Virginia, library. 11925 Bowman Towne Drive. The 20 authors who'll be appearing are: Donna Andrews, Kathryn Prater Bomey, Maya Corrigan, Ellen Crosby, Barb Goffman (yep, that's me!), Sherry Harris, Smita Harish Jain, Maureen Klovers, Tara Laskowski, Con Lehane, Eileen Haavik McIntire, Kathryn O'Sullivan, Susan Reiss, Frances Schoonmaker, Mary Stojak, Lane Stone/Cordy Abbott, Shannon Taft, Art Taylor, Robin Templeton, and Cathy Wiley. You'll be able to buy books from Scrawl Books. No RSVP necessary to attend. Just put it on your calendar and come on by.

Public-Speaking Tips for Authors

Every autumn the Chesapeake Chapter of Sisters in Crime runs two programs we label Mystery Author Extravaganzas. Chapter authors who've had something new published that year can stand up and tell the audience about their new works, and a local bookseller (usually Mystery Loves Company from Oxford, Maryland) is on hand to sell the authors' works. The first Saturday of each November, we appear at a library in Columbia, Maryland. The first Saturday of each December, we appear at a library in Reston, Virginia. In our promotion, we remind people that this is a good time to do your holiday book shopping, and it's also a way to support local mystery authors and a local indie bookstore.
Our events are open to the public, and the libraries promote the heck out of them. We usually get fifty people at our Columbia event. At our event this past Saturday in Reston, more than ninety people showed up--standing room only--including the twenty authors who spoke. We started having these events annually when I was chapter president nearly ten years ago. And I've had the pleasure of organizing them nearly every year since. My experience has taught me a few things about how to succeed as a speaker, and I thought I'd share them here:

• Keep it snappy, i.e., don't feel the need to use all the time allotted to you. Short story writers have long known to get in and out of a story as fast as you can. Don't meander and go into unnecessary detail. This is good advice for public speaking, too. The authors who keep the

  

  A different kind of high point

  audience's attention best are the ones who don't describe all their characters and drill down into a lot of the plot. They hit the high points, the exciting stuff, the information you'd find on the back of a book, and they leave the audience wanting more. If you're a person prone to meandering, consider bringing a cheat sheet with you with bullet points so you can occasionally look down and see the high points you want to address. (More on bullet points below.)
• Consider if you have something particularly interesting to share--not just about your story, but perhaps an interesting research tidbit or what prompted you to write the story. A good tale can entice an audience. For instance, on Saturday, when speaking about my story "The Wrong Girl," I shared how my fifth-grade teacher tried to get me to stop speaking quickly, and how that humiliating experience finally became useful when I wrote this story about a girl who went through the same thing I did, but unlike me, my character doesn't plan to let her teacher get away with it. I heard from audience members who enjoyed learning the story behind the story.
• Don't write a speech and read it. I know public speaking can be scary, and writing down

  

  My story made the cover!

  what you want to say can help you feel more comfortable. But I've seen too many authors read their speeches with their heads down, barely making eye contact. Don't do that. You want to connect with the audience. So practice at home. Get a feel for what you want to say. And if you'd still feel more confident with notes, bring them, but have them address only the high points, so when you look down, you'll be reminded of what to talk about, and then you can look up and do it. For instance, if I were talking about my short story "A Year Without Santa Claus?" my bullet-point notes might say:
• Title and publication
• Main character
• What's her problem?
• What's her solution?
• If you're considering reading aloud from your book or story, practice first. And have someone you trust--someone not afraid to tell you the truth--listen to you read so they can tell you if you are a good reader or a bad one. If you read in an animated fashion, looking up regularly and making eye contact with the audience (see the prior bullet point), great. If you read in a monotone voice without looking up at all, then don't read. The last thing you want to do is put your potential readers to sleep.
• Briefly (for a few seconds) hold up a copy of your book as a focal point. But don't leave it
  
  propped up there while you talk. That's distracting, and it might block someone's view of your face. (This applies to panels at conventions, too.)
• If you're a funny person, don't be afraid to be funny while you're speaking. But if you're not funny, don't force it. There's nothing worse than someone bombing because he felt the need to come up with a joke. You're there to sell your books and yourself. Do it in the way best suited to your personality.
• Keep in mind how much time you have. If you think you'll fill your entire allotted time, practice at home so you can be ready to wrap up when the timer dings. You don't want to hear that ding and know you never got to talk about the third story you had published this year because you meandered talking about story number one.

And since I have your attention, I'll tell you briefly about my new stories from this year. There's "The Wrong Girl" mentioned above. It's in the anthology Flash and Bang, which is the first anthology featuring stories from the Short Mystery Fiction Society. It's available in trade paperback, large print, and e-book format from Untreed Reads Publishing. In "The Wrong Girl," a fifth-grader humiliated by her teacher plans revenge.

My second story is the aforementioned "A Year Without Santa Claus?" from the January/February 2015 issue of Alfred Hitchcock's Mystery Magazine. In this story, my main character is the head of everything magical that happens in New Jersey. It's two weeks until Christmas, and Santa says he's skipping Jersey this year because a murderer is on the loose. So my main character sets out to find the murderer and save Christmas. Can she do it? You can find out by reading the story--it's available on my website: http://www.barbgoffman.com/A_Year_Without_Santa_.html

Do you have any public-speaking tips for authors? Feel free to share in the comments.